The Schools of Business will kick off the 21st Annual Marketing Summit on Feb. 3, a three-day, student-run event featuring a case study competition between eight MBA teams and six undergraduate teams for $103,000 in prizes. Marilyn Carlson Nelson will deliver the keynote address.Categories: Happening at Wake, University Announcements
The MBA program ranks 41st in the nation, up six spots from 2010, according to the Financial Times of London. Worldwide, the ranking climbed to 78th, and for employment at three months post-graduation, it ranked seventh, tied with Stanford and above Harvard.Categories: Awards & Recognition, Global Wake Forest, University Announcements
A team of Schools of Business undergraduate students will advance to the national level of KPMG’s International Case Study Competition after winning the regional competition Jan. 21 in Atlanta. The students will travel to New York to compete against six other teams on Feb. 4th.Categories: Experiential Learning, University Announcements
Bloomberg BusinessWeek released a new ranking, "The Best US MBA Programs by Specialty," which is based on surveys of corporate recruiters. Wake Forest's full-time MBA program ranked among the Top 25 in the nation in 10 of 11 specialty areas. Categories: University Announcements
It was back to school for 28 golf course superintendents recently. As students of the Syngenta Business Institute, they received instruction from leaders of Wake Forest’s master’s of business administration program. The innovative business development program was created specifically for them in conjunction with Wake Forest.Categories: Research & Discovery, University Announcements
According to research on branding and consumer behavior, today's bargains may mean fewer choices and reduced quality tomorrow. Associate Professor of Business Sheri Bridges says good marketing does not rely on sales.Categories: Research & Discovery, University Announcements
School of Law Professor Mark Hall, who is one of the nation’s leading scholars in health-care law and policy, was quoted about the health-care reform law this week in the New York Times, Washington Post and other national sources.Categories: University Announcements
Geoff Smith, the president of Roush Fenway Racing, addressed the Sports Management Club to share his personal story and offer advice to students interested in pursuing sports management careers.Categories: Happening at Wake, University Announcements
Jackie Swoyer, a junior and a Business and Enterprise Management (BEM) major, won the first National State Farm Marketing and Sales Competition. The competition required students to develop a detailed written marketing and sales plan targeted at the 18-25 year-old demographic.Categories: Experiential Learning, University Announcements