Ads for dads: WFU professor advises on new Barbie campaign

An image from a Barbie commercial of a dad and daughter playing with Barbies Grooming Barbie®’s hair is one thing, but grooming her latest ad campaign is quite another. That’s the opportunity at hand for Wake Forest University education professor Linda Nielsen, a leading expert on fathers and daughters, who is now weighing in on marketing efforts for the world’s most iconic doll.

Categories: Research & Discovery


2016 Innovator of the Year

Dr. Tony Atala Dr. Anthony Atala, leader of the Wake Forest Institute for Regenerative Medicine (WFIRM), has been named "2016 Innovator of the Year" by R&D Magazine. He also recently received a Smithsonian Magazine American Ingenuity Award in life sciences.

Categories: Research & Discovery


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